A digital transfer marketplace called TransferRoom has facilitated major Premier League moves including Antoine Semenyo to Bournemouth and Viktor Gyökeres' transfer to Sporting CP from Coventry City in 2023. The platform connects over 800 clubs from more than 125 leagues worldwide, according to The Observer.

Bournemouth signed Semenyo from Bristol City for £9m plus add-ons three years ago after Bristol City listed him on TransferRoom. The Ghanaian international has scored six goals and recorded three assists this season, contributing to more than 80% of Bournemouth's 11 goals.

Founded in 2017 by Danish entrepreneur Jonas Ankersen, TransferRoom allows clubs to communicate openly about available players and recruitment needs. Almost all Premier League clubs now use the service. Everton and Liverpool have recently completed deals through the network.

Manchester United director of football negotiations Matt Hargreaves explained their usage of the platform.

"We've always used it for sending players out on loan. The platform helps us filter information, so we don't have to call around 25 clubs," Hargreaves said.

Federico Balzaretti, loan player manager at Roma, praised the platform's efficiency in connecting clubs across different markets.

"You quickly understand whether the other is interested or not when you make inquiries or list players on the platform. It allows contact with many clubs worldwide and helps you be proactive," Balzaretti said.

The platform hosts summits several times annually where clubs and agents meet in speed-dating format for 15-minute sessions. Millwall used a summit in Madrid to discuss striker Mihailo Ivanovic with Serbian side FK Vojvodina before completing his transfer.

TransferRoom recently introduced "Contingency AI" to help clubs track complex payment structures like sell-on clauses and solidarity payments. The next summit takes place in Lisbon next month.